Jennifer Needham, Author at Smith Communication Partners

Employee Communication September 20, 2024

Get employees to open and read your HR and benefits emails

There is a better way. It may feel counterintuitive, yet it will increase your open and click through rates.

Employee Communication January 5, 2023

Why You Should Audit Your Communicationand How to do it

When clients ask us to design a communication strategy, we often start with an audit of their current materials. Why?…

Employee Communication April 17, 2020

Beyond Banana BreadBundling useful Covid-19 information for your organization

A COVID-19 microsite Smith has created could serve as a model for reaching your most vital audiences.

Communication Technology Employee Communication September 12, 2019

How to Write High Performing Emails

Try to name a way in which goldfish are superior to people. Swimming aside, it’s attention span. Goldfish have an…

Articles Healthcare May 20, 2019

Peering into the Future of Private Benefits Exchanges

Early on in The Wizard of Oz, Dorothy runs across Professor Marvel, “acclaimed by the crown heads of Europe” as…

Employee Communication Gamification May 20, 2019

Isn't Gamification Really Expensive?It doesn't have to be.

Gamification really just means using principles of gaming (“game mechanics”) to teach and motivate your audience. Different game mechanics produce different game dynamics.

Jennifer Needham

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