Smith (smĭth) n., a craftsperson or artisan. A recognized specialist in a field that often requires years of apprenticeship to reach status or title. A communication expert.
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...a soft “G” as in “gym”…CompuServe employees would often say “Choosy developers choose GIF”, spoofing this brand’s television commercials. The word is now also widely pronounced with a hard “G”...
...others we come in contact with. Communication (rather, well-crafted words, sounds and images) can change people and people can change themselves, others and even the world. The memo you’re writing,...
Press Play R.I.P. Adobe has finally pulled the plug on its Flash Player. The once-amazing and ubiquitous plug-in had become problematic in many ways—buggy, open to cyberattacks and lacking compatibility....
...it. Then let’s see what people have to say about this ‘story.’” Nearly 50,000 people commented on the story. Be Sure Your Headlines Do This While these studies and pranks...
...Human Focused It’s easy to forget that computers and software are guided by coded machine languages––“1011000101.” They don’t speak human. In the 1990s, user-centered design pioneers, like Alan Cooper, opened...
Just about every business communication campaign includes some form of a newsletter – a document that succinctly, accurately and generally (and sometimes fully) communicates who, what, when, where and why...
...Seinfeld A compilation of his favorite material over his long career. I also admire his dedication to his craft, choosing to return to stand up vs. retiring on a beach...
As a communications consultant, I sometimes feel like a rock band roadie. My job is to understand what my client is trying to get across to their audience and then...
...information are presented in snackable content. However, many topics worth communicating to employee audiences are significant⏤situated in organizational history, strategic thought and planning. Consider the communicative value that is lost...
